January Newsletter
Greetings from
Porter's Camera Store!



Many photographers are quite satisfied with pictures they take under natural lighting or with their camera’s built-in flash. Others, however, want to go further with their indoor photos and know that different lighting equipment and some new techniques need to be learned. If this describes you, the following information will help you decide the best approach for your type of photography.

One option is to use studio lights that produce continuous light. These lights have a photoflood, quartz halogen or fluorescent lamp. An advantage of this type of lighting is the ease of previewing the effect you’ll get in the picture. Shadows, reflections and other characteristics are apparent before you shoot, so you can make the adjustments then. The color of light produced by these sources is different than daylight or electronic flash, but the white balance control on a digital camera lets you easily match the color for perfect balance. Unlike flash, there is no sync cord or accessories needed, and metering the exposure is no different than when shooting outdoors.

<Interfit Tungsten Light

Opus Fluorescent Light>

Using continuous light sources such as the Interfit Tungsten Light or the Opus Fluorescent Light offers some advantages, such as easy previewing of the lighting effect and effortless metering of the light with the camera’s exposure system. 

If you’re photographing small, stationary objects such as for auction photos, a couple of small lights with household bulbs will generate enough light. You should mount your camera on a tripod since the shutter speed will be slow, but since your subject isn’t moving, the slow speed isn’t a problem. When shooting larger objects, more powerful lights are needed since a larger area will be illuminated.

The amount of light produced is indicated by the lamp wattage. Small lamps for auction product photos may be around 50 or 75 watts. Bigger units are designed for 250 to 500 watts or even higher. Fluorescent lights produce about three times the amount of light per watt as compared to incandescent and quartz lamps, so a 26w fluorescent lamp will be equal to a 75w incandescent bulb.

For the maximum amount of light, best action-stopping and the least amount of heat, consider studio flash. This type of flash usually has a small quartz or photoflood lamp to act as a modeling light, so you can preview the lighting pattern. But the exposure is captured by flash that fires when the shutter is released, so any subject movement is frozen. There are two styles of studio flash; monolights and power pack flash systems. Monolights are self-contained, with all of the circuitry to generate light built into the head. Novatron flashes have a central power pack that feeds power through cables to 1 to 4 remotely positioned flash heads.  

<JTL Versalite 200 Monolight Studio Flash

Novatron D1000 ProKit>

A JTL Versalight and other monolights have all of the circuitry built into the flash head. Other flash systems such as the Novatron use a central power pack that connects to lightweight flash heads.  

Studio flash needs to synchronize with the camera. This can be done by one of several ways. Most studio flashes have built-in slave sensors, so the studio flash can be fired by the light from the camera’s own flash. Sometimes this additional light source may not be desired, if it adds uncontrollable highlights or shadows or alters the lighting effect you’re trying to achieve. The Interfit Studio Flash Transmitter (170095) mounts on the camera’s hot shoe and sends out a burst of infrared light, which will trigger slave sensors without adding any visible light to the picture.

A camera’s built-in flash can be used to trigger studio flashes if they are equipped with slave sensors.

The Interfit Flash Transmitter rests on the camera’s hot shoe like a flash, but sends out only infrared light. It fires slave-equipped flashes without adding visible light that can affect the exposure and lighting pattern from the studio flashes. 

A wireless option for firing a studio flash is to use Porter’s Wireless Radio Flash Trigger Set (130580). This set consists of a transmitter that slides into the hot shoe of the camera and sends a radio frequency signal to the receiver attached to the main light. This eliminates the need for any cords between the camera and lights and is quite reliable, since the radio frequency transmitter doesn’t have to be within line-of-sight of the receiver, unlike visible light and infrared slaves.

Porter's 4-Channel Flash Trigger Set

A radio flash trigger set allows the camera to fire the studio flash without cords and from up to 80 feet away.

 

Another way to sync with the studio flash is to use a flash cord. Most cameras no longer have a PC flash cord terminal, but several adapters on the market add this type of cord connection through the hot shoe. When a group of monolights is used, a sync cord can be used to connect one light to the camera, then the other flashes will fire via their built-in slave sensors.


PC to Hot Shoe Adapter

Most cameras today no longer have terminals for PC flash cords, but adapters exist that connect a PC cord through the camera’s hot shoe. The Wein Safe-Sync Hot Shoe Adapter on the right also protects the camera from excessively high voltage triggering circuits that a few old flashes may produce. 

The camera’s auto exposure system will not control the output of studio flash, so this needs to be done manually. Set your camera on manual exposure and select a shutter speed within the range that syncs with flash. (If you’re not sure, set it at 1/60th.) If you’re using a digital camera, you can determine the exposure by taking test shots, varying the lens aperture setting between exposures until you get the results on the LCD monitor you like. But for the quickest and most reliable exposure, use a flash meter.

 As photo equipment becomes more sophisticated, the ability to create beautiful works of art becomes easier for everyone. Lighting is one of the chief tools available that makes the journey exciting and rewarding.



We Have A Winner!

Congratulations to Steve Malerich for winning the Porter’s/Tamron December 2007 Monthly Calendar Photo Contest! Steve’s winning entry in the “Times Gone By” category is ready for downloading as a 2007 monthly calendar at www.porters.com.

Visit our web site and check out the monthly themes for the rest of this year and send us your best shots!



WHAT’S NEW AT PORTER’S
All of the products mentioned are now in Porter’s Online Store at
www.porters.com and will be in
the forthcoming 86A Catalog.

GORILLAPODS
You’ve never seen mini tripods like the Gorillapods! Each leg segment connects to its neighbor with a ball & socket joint for maximum flexibility. To make it even more versatile, the leg segments have gripping rings, so a camera can be mounted onto a post, rail, tree branch or other surface by wrapping the Gorillapod legs around the object.  The small Gorillapod (160340) sells for $21.99 and is perfect for a small digital camera. The larger Gorillapod SLR (160341) sells for $39.99 and handles an SLR camera or a camcorder.  
CAMERA ARMOR
Protective skins for iPods and other consumer electronics have been popular for some time. Now Camera Armor gives silicone skin protection to digital SLR cameras while maintaining full access to all buttons, dials and other controls and without affecting the ability to change lenses, batteries and memory cards. Each Camera Armor is custom-made to fit a specific camera model. Porter’s has versions for Canon EOS 30D (100963), Digital Rebel XTi (100964), Nikon D80 (100966), Nikon D70 and D70s (100967, priced at
$49.99 each. Models for the Canon EOS 5D (100965) and the Nikon D200 (100968) sell for $59.99. 
HYPERDRIVE SPACE BACKUP DRIVE
Not only is this new backup drive compact so it’s easy to carry with you as you travel, it confirms each transfer cycle so you can be confident your images were uploaded without errors. But where the Hyperdrive SPACE really shines is its speed. Transferring a 1-GB memory card takes only about a minute, so you can empty a camera card with the Hyperdrive’s built-in reader and be ready again to shoot with minimal downtime. Cords are included to recharge the built-in lithium ion battery from AC, 12v DC and the USB port on your computer. The Hyperdrive SPACE is available in two versions, 40GB (310929),
$199.99 and 80GB (310930), $259.99.  
PICTRONIC PHOTO FRAME
Make your prints glow by backlighting them in the Pictronic Frame for horizontal or vertical 5x7” prints. The low-voltage Thin Film Technology light source enhances the presentation and makes colors glow. It emits virtually no heat and can even be used as a night light. No special printing material is needed, any inkjet or photolab print without back-printing can be displayed. The Pictronic 5x7” Photo Frame (561457) sells for
$39.99.

TIKO 9” LAMINATOR
Easy-to-use laminator adds a protective layer of clear plastic to both sides of photos, signs, certificates and other documents up to 9” wide. It uses any laminating pouch up to 5 mils thick for outstanding protection from fingerprints, water and wear. A variety of laminating pouches are available, including clear pouches in popular print sizes and decorative pouches that add frame designs to 4x6” prints. The Tiko Laminator (640306) is ideal for home, office and school use and sells for only
$59.99.

FREE MEMORY CARD CASES
Now when you buy two or more memory cards from Porter’s of any size or brand, we’ll give you a Keychain Memory Card Case absolutely free. Regularly a $6.99 value, this case holds up to four cards in divided compartments. Two cases are available, one for Compact Flash cards (280209) and one for Secure Digital and XD cards (280210). The case must be ordered at the same time as two or more memory cards


PORTER'S DIGIPRINT WEB PRINTING SERVICE

You have some great pictures taken with a digital camera. Don't let them be forgotten, hidden away in your computer and seldom viewed. Have them printed on REAL photo paper, suitable for framing or adding to your photo album. No need to send us your camera memory card, just upload them to Porter's DigiPrint Processing Service at www.porters.com.
• Sizes from 3-1/2 x 5 to 8 x 12"
• Choice of glossy or matte surface
• Pictures burned to CDs
New reduced prices, with 4x6” prints as low as 17¢ each when ordering online on Sundays
• Invite some of your friends and family to view your uploaded images and order their own prints
• Easy step-by-step ordering with clear instructions
Printed on conventional color paper for vivid colors that will look great for decades
• Full details at www.porters.com.
Click on 4x6" print link on the home page to learn more about this exciting way to improve your digital photography.
SHOW AND SHARE!
Try... Online Photo Albums to the processing area at www.porters.com.

Take your pick of four different album plans—
FREE for 90 days, with 128 megabytes of storage and 10
password-protected photo albums
• $9.99 per year, with 256 megabytes of storage, 20 photo albums and access to members-only discounts
• $69.95 per year, with 512 megabytes of storage, 20 photo albums,
hi-res downloads, access to members-only discounts and your choice of two free photo classes at Porter’s University OR a free 512MB memory card

REBATES AND PROMOTIONS TO $AVE YOU MONEY!
CLICK HERE for a list of all current REBATES.
Application forms will be included with purchases for all applicable items.Instant rebates are deducted from your purchase price. All other offers are direct to you from the manufacturer after the time of purchase.

Copyright 2007
Porter's Camera Store

P.O. Box 628
Cedar Falls, IA 50613-0028
Past Newsletters